Most Marketers Struggle to Reach Targeted Customers


Sixty percent of the digital marketing professionals who responded to a recent survey reported difficulty in reaching their target audiences with messaging and content. Only 19 percent of those surveyed were “very familiar” with how automation could help drive marketing campaigns, according to the report Ytel released Wednesday. Fifty-eight percent of those surveyed said they liked to use phones for marketing. However, when it came to the tools they used the most, about 39 percent mainly used email.

The original article can be found here: http://www.ecommercetimes.com/story/85013.html?rss=1

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Google fires employee behind anti-diversity memo, reports say

Google CEO Sundar Pichai has responded to a controversial memo penned by an employee that suggested women had biological issues that prohibited them from being equally as successful as their male counterparts in the tech industry, noting that the author had violated the company’s Code of Conduct.

The original article can be found here: http://www.foxnews.com/tech/2017/08/07/google-fires-employee-behind-anti-diversity-memo-reports-say.html

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WatchOS 3 Offers New Hope for Smartwatch Category


Apple finally responded to concerns that were threatening to scuttle its once-promising wearables category. Its introduction of watchOS 3 at this week’s WWDC has drawn high praise. The Apple Watch represented the company’s attempt to marry the ultimate Dick Tracy smart gadget with the genius of the iPhone, but it fell short. Instead of a convenience, it was far too slow and complicated for many consumers to navigate. WatchOS 3 is a “significant and welcome upgrade,” said Jitesh Ubrani, senior research analyst at IDC.

The original article can be found here: http://www.ecommercetimes.com/story/83614.html?rss=1

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FBI contacted Apple, received data related to San Bernardino case 3 days after shooting

Article Image According to a court filing prepared by Apple, the company first received — and responded to — FBI requests for information related to last year’s deadly shootings in San Bernardino, Calif., just three days after the attack.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/4de2fd3b/sc/28/l/0Lappleinsider0N0Carticles0C160C0A20C270Cfbi0Econtacted0Eapple0Ereceived0Edata0Erelated0Eto0Esan0Ebernardino0Ecase0E30Edays0Eafter0Eshooting0E/story01.htm

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Tim Cook lauds new iPhone 6s Smart Battery Case design as easy to use

Article Image Apple CEO Tim Cook responded to negative criticism over the company’s new Smart Battery Case, saying the “hump” battery cell is designed for easy-on, easy-off use.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/4c1f2632/sc/28/l/0Lappleinsider0N0Carticles0C150C120C0A90Ctim0Ecook0Elauds0Enew0Eiphone0E6s0Esmart0Ebattery0Ecase0Edesign0Eas0Eeasy0Eto0Euse/story01.htm

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Dell apologizes for Superfish-like scandal, offers eDellRoot removal instructions

Dell Inspiron 15 7000
Dell has already responded to its major security breach by offering manual removal instructions and a software update — but while the company’s speed is commendable, this really needs to stop happening.

The original article can be found here: http://www.extremetech.com/computing/218544-dell-apologizes-for-superfish-like-scandal-offers-edellroot-removal-instructions

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Google's Rebuttal Against EU May Be in Vain


Google last week responded to the European Commission’s statement of objections regarding its search practices by rejecting outright the Europeans’ argument that its innovations were anticompetitive. The SO, published in April, doesn’t support the claim that the company’s displays of paid ads diverted traffic away from shopping services, Google said. Nor does it counter major advantages to consumers and advertisers. Further, the SO doesn’t provide a clear legal theory linking its claims with its proposed solution.

The original article can be found here: http://www.ecommercetimes.com/story/82454.html?rss=1

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Apple denies rumor that it is looking to launch its own cellular service

In a rare move, Apple on Tuesday responded to a questionable rumor, outright denying that it’s planning to start its own mobile virtual operator network and become a wireless provider, much like MetroPCS or Boost Mobile.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/48b38f8d/sc/28/l/0Lappleinsider0N0Carticles0C150C0A80C0A40Capple0Edenies0Erumor0Ethat0Eit0Eis0Elooking0Eto0Elaunch0Eits0Eown0Ecellular0Eservice/story01.htm

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Rdio responds to Apple Music with statement satirizing Apple reaction to IBM PC

Rdio on Friday responded to this week’s announcement of Apple Music, satirizing Apple marketing from 1981 as part of an argument that the company is doing nothing fundamentally new.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/472fe875/sc/3/l/0Lappleinsider0N0Carticles0C150C0A60C120Crdio0Eresponds0Eto0Eapple0Emusic0Ewith0Estatement0Esatirizing0Eapple0Ereaction0Eto0Eibm0Epc/story01.htm

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FBI director says iOS and Android privacy features put users 'above the law'

FBI Director James Comey on Thursday responded to the latest attempts from Apple and Google to lock down their respective mobile operating systems, saying he is “very concerned” that the new systems limit or prohibit deemed lawful government access.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/3ed572ab/sc/7/l/0Lappleinsider0N0Carticles0C140C0A90C250Cfbi0Edirector0Esays0Eios0Eand0Eandroid0Eprivacy0Efeatures0Eput0Eusers0Eabove0Ethe0Elaw/story01.htm

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Apple tries to close iPhone 6 Plus 'bend-gate' as fashionistas come to grips with larger iPhones

Apple on Thursday responded to the the flood of criticism leveled at the supposed ease with which the jumbo-sized iPhone 6 Plus bends during normal use, saying that just nine customers have complained about such an issue, while fashion-conscious consumers have once again proven that Apple can’t please everyone.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/3ed4d5de/sc/21/l/0Lappleinsider0N0Carticles0C140C0A90C250Capple0Etries0Eto0Eclose0Eiphone0E60Eplus0Ebend0Egate0Eas0Efashionistas0Ecome0Eto0Egrips0Ewith0Elarger0Eiphones/story01.htm

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FCC chairman slams Verizon's 'all the kids do it' defense to data throttling

During a news conference on Friday, FCC Chairman Tom Wheeler responded to Verizon’s claims that its planned data throttling program is a “widely accepted” practice, saying that an “all the kids do it” argument is not justifiable.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/3d55679d/sc/21/l/0Lappleinsider0N0Carticles0C140C0A80C0A80Cfcc0Echairman0Eslams0Everizons0Eall0Ethe0Ekids0Edo0Eit0Edefense0Eto0Edata0Ethrottling/story01.htm

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