Retailers Slowly Embracing In-Store Tech Tools


Most retailers don’t have the in-store technology to view customer information across various touchpoints, suggests a new study from Kibo. Fifty-eight percent of retailers who participated in the study, released last Thursday, acknowledged they did not have that capability. The study was based on questions posed to 115 retail executives during the Future Stores 2017 conference. “Retailers must have a complete picture of all consumer activities, regardless of buying channel,” said Kibo CMO Tushar Patel.

The original article can be found here: http://www.ecommercetimes.com/story/84884.html?rss=1

Powered by WPeMatico

Macy's harnesses IBM's Watson supercomputer to help shoppers

Macy’s is harnessing artificial intelligence from IBM’s Watson supercomputer for an in-store shopping assistant.

The original article can be found here: http://www.foxnews.com/tech/2016/07/20/macys-harnesses-ibms-watson-supercomputer-to-help-shoppers.html

Powered by WPeMatico

Walmart Jumps Into Mobile Pay Fray


Walmart on Thursday introduced its own mobile payments solution to let customers make in-store purchases with an Android or iOS smartphone. The move will make it the only retailer to compete with third-party mobile payment systems. Walmart currently is rolling out the feature through its Walmart mobile app in select stores in the northwest Arkansas area. It will expand to stores across the country by the first half of 2016, according to company spokesperson Danit Marquardt.

The original article can be found here: http://www.ecommercetimes.com/story/82865.html?rss=1

Powered by WPeMatico

Microsoft woos Mac owners with $300 Windows 10 'Trade Up' promotion

Article Image Microsoft on Thursday debuted a limited-time, in-store incentive program offering customers in the market for a new (non-Surface) computer running Windows 10 up to $200 when they turn over an old PC, or up to $300 for a used MacBook or iMac.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/4ab83bba/sc/28/l/0Lappleinsider0N0Carticles0C150C10A0C160Cmicrosoft0Ewoos0Emac0Eowners0Ewith0E30A0A0Ewindows0E10A0Etrade0Eup0Epromotion/story01.htm

Powered by WPeMatico

Microsoft Aims to Put Some MacBook Airs Out of Circulation


Microsoft is offering up to $650 worth of in-store credit to MacBook Air owners who are willing to trade them in and purchase a Surface Pro 3. The campaign runs until July 31. All models of MacBook Air are eligible for the deal, though the value given in the trade will vary, depending on the specific model and its condition. The offer “is an extension of the existing ‘Recycle for Rewards Program,'” said Microsoft spokesperson Jonathan Adashek. “I doubt Microsoft would have tried this against Jobs,” remarked tech analyst Rob Enderle.

The original article can be found here: http://www.ecommercetimes.com/story/80639.html?rss=1

Powered by WPeMatico

Microsoft Aims to Put Some MacBook Airs Out of Circulation


Microsoft is offering up to $650 worth of in-store credit to MacBook Air owners who are willing to trade them in and purchase a Surface Pro 3. The campaign runs until July 31. All models of MacBook Air are eligible for the deal, though the value given in the trade will vary, depending on the specific model and its condition. The offer “is an extension of the existing ‘Recycle for Rewards Program,'” said Microsoft spokesperson Jonathan Adashek. “I doubt Microsoft would have tried this against Jobs,” remarked tech analyst Rob Enderle.

The original article can be found here: http://www.ecommercetimes.com/story/80639.html?rss=1

Powered by WPeMatico