A new feature that Facebook recently has been testing in a handful of countries could hurt publishers everywhere if it should roll out globally. The feature removes users’ Liked pages from their main News Feed and aggregates them in a separate space called “Explore.” In the six countries where Facebook has been testing the idea, traffic to news outlets reportedly has dropped 60-80 percent. “Publishers should be terrified by this,” said John Carroll, a mass communications professor at Boston University.
The original article can be found here: http://www.ecommercetimes.com/story/84909.html?rss=1
Powered by WPeMatico