The Growing Customer Trust Gap

Like most of you, I’m a bank customer — and I expect that like me, most of you are getting sick and tired of all the stories about how banks abuse customers. Recent national stories about bad behavior in the banking industry, as well as my own personal experiences, have shown that banks often do not care about their customers. It’s just the opposite: Banks seem to be trying to squeeze every dime out of every customer. Remember the stories about how banks used to time the posting of checks and withdrawals to charge more in service fees?

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