Amazon Doubles Down on Dash

Amazon last week announced that it had increased to more than 100 the number of Dash buttons Prime users can install in their homes to replenish supplies of common household goods. Dash buttons, which essentially are free for Amazon Prime members, are connected devices that link to a customer’s account. With the press of a button, consumers can order shipments of the product associated with a Dash module. Users can, for example, stick a Gerber Dash near a supply of baby food, then press a button to order more when they notice they’re getting low.

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