Once you’ve started your e-commerce business, one of the first steps toward success is to get the word out about your products. With all the different social media and other platforms available, however, effective marketing is more complex than ever. It’s important, therefore, to have a balanced and far-reaching strategy — one that’s just as focused on reaching long-term goals as it is on going viral. “To go viral you have to be out there,” said Elyse McNabb, chief creative officer for Nourish With Style.
The original article can be found here: http://www.ecommercetimes.com/story/82810.html?rss=1
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