Verizon Makes New Oath


Verizon last week completed its US$4.5 billion acquisition of Yahoo’s operating business assets, merging it with its existing AOL business to create Oath. The new subsidiary encompasses more than 50 media and technology brands — including HuffPost; Yahoo Sports, Finance and Mail; AOL.com; Makers; Tumblr; TechCrunch; Flickr; and Build Studios. Oath is organized around content: news, sports, finance, entertainment and lifestyle. Oath’s CEO is Tim Armstrong, who was CEO of AOL prior to the merge.

The original article can be found here: http://www.ecommercetimes.com/story/84620.html?rss=1

Powered by WPeMatico

Verizon wants to run every part of your life

The ink is barely dry on Verizon’s $4.8 billion purchase of Yahoo’s core operating assets. But Verizon announced another notable acquisition on Monday, the purchase of Ireland-based vehicle tracking firm Fleetmatics for $2.4 billion.

The original article can be found here: http://rss.cnn.com/~r/rss/cnn_tech/~3/iEpwjVMnVp4/index.html

Powered by WPeMatico

Yahoo Bids Could Seriously Underwhelm


Bids for Yahoo’s core assets were expected to come in at between $2 billion and $3 billion, far below prior estimates that it could fetch $4 billion to $8 billion at auction, according to a news report published last week. Verizon, which remains the leading candidate for Yahoo’s assets, and other contenders met with CEO Marissa Mayer at the company’s Sunnyvale, California, headquarters, according to the report, which cited sources familiar with the matter.

The original article can be found here: http://www.ecommercetimes.com/story/83541.html?rss=1

Powered by WPeMatico

Yahoo May Be on Road to Oblivion


Up for discussion at Yahoo’s next board of directors meeting is the sale of its Bing-powered search, longstanding mail service, aggregator-propped news platform, and the rest of the company’s Internet business, according to reports. The possible spinoff of Yahoo’s 15 percent stake in Alibaba also may be on the table. Yahoo has struggled mightily over the last decade. One of the pioneers of the Internet age and a survivor of the Internet bubble, Yahoo’s resiliency hasn’t enabled it to retain relevancy, said Andy Abramson, CEO of Comunicano.

The original article can be found here: http://www.ecommercetimes.com/story/82824.html?rss=1

Powered by WPeMatico

Malvertisers Poison Yahoo's Ad Network


Yahoo’s ad network suffered an attack that lasted for almost a week, Malwarebytes reported mid-day Monday. Malwarebytes earlier notified Yahoo of the attacks, which began July 28. Yahoo had stopped them by the time the report was published, Malwarebytes said. The attackers used the Angler Exploit Kit, described as highly sophisticated, to redirect visitors to ad sites on to two Microsoft Azure domains.
Although it did not collect the payload in this campaign, Malwarebytes said that Angler drops a mix of ad fraud and ransomware.

The original article can be found here: http://www.ecommercetimes.com/story/82338.html?rss=1

Powered by WPeMatico