Don't Discount the Business Power of Emotions


What accounts for the amazing success of Apple and Starbucks? They both connect with users on an emotional level. This “secret” is evident to anyone who looks closely, and you can apply it to succeed with your own company and improve your own life. Apple was a struggling computer maker until the 1990s, when Steve Jobs returned. Jobs connected with the user base in a new way. Customers loved him — he created an emotional connection with the company. That emotional connection helped Apple grow rapidly, even with several missteps along the way.

The original article can be found here: http://www.ecommercetimes.com/story/85082.html?rss=1

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Apple Pay coming to Starbucks, KFC, Chili's in 2016

Article Image Apple Pay is about to expand its footprint in a big way as Starbucks, KFC and Chili’s locations across the U.S. are preparing to support Apple’s touchless payments service in 2016, with pilot programs rolling out this year.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/4a86023c/sc/28/l/0Lappleinsider0N0Carticles0C150C10A0C0A80Capple0Epay0Ecoming0Eto0Estarbucks0Ekfc0Echilis0Ein0E20A16/story01.htm

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iPhone users can now reload their Starbucks Card with Apple Pay

The official Starbucks application for iOS was updated on Wednesday to add support for Apple Pay, allowing users to quickly reload their Starbucks Card with the press of a fingertip.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/434abc88/sc/15/l/0Lappleinsider0N0Carticles0C150C0A20C110Ciphone0Eusers0Ecan0Enow0Ereload0Etheir0Estarbucks0Ecard0Ewith0Eapple0Epay/story01.htm

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iPhone users can wirelessly recharge at Starbucks via 100K Duracell Powermats coming to coffee chain

Mega coffee chain Starbucks on Thursday announced a new partnership with Duracell that will see wireless charging stations based on the latter’s Powermat technology rolled out to every Starbucks and Teavana location in the U.S. over the next two years.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/3b6ebe49/sc/5/l/0Lappleinsider0N0Carticles0C140C0A60C120Ciphone0Eusers0Ecan0Ewirelessly0Erecharge0Eat0Estarbucks0Evia0E10A0Ak0Eduracell0Epowermats0Ecoming0Eto0Ecoffee0Echain/story01.htm

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