Ad Tech's Future Beyond Facebook and Google


Advertising technology, or ad tech, is a relatively new business segment. Both Google and Facebook have been very successful with this new advertising model. Going forward, will ad tech be important and rapidly expand to a wider segment, or will it be limited to the way certain companies show value and grow? Advertising has gone through wave after wave of change over the decades. Considering its long history, ad tech is still a new area. hen Google went public, it needed to show it could be profitable, so it started selling advertising.

The original article can be found here: http://www.ecommercetimes.com/story/84761.html?rss=1

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Early reviews peg Samsung's Galaxy S7 as a serious contender for best smartphone

Article Image Two generations into its campaign to push Apple and the iPhone in the premium smartphone segment, Samsung seems to have hit on a winning formula — though the software could still use some work.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/4e1dd49d/sc/15/l/0Lappleinsider0N0Carticles0C160C0A30C0A80Cearly0Ereviews0Epeg0Esamsungs0Egalaxy0Es70Eas0Ea0Eserious0Econtender0Efor0Ebest0Esmartphone/story01.htm

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August debuts Apple HomeKit-enabled Smart Lock, Kwikset unveils Kevo Plus Internet-connected bridge

Article Image Two major players in the “smart lock” segment introduced new hardware this week with August unveiling a connected doorbell with camera, programmable keypad and a HomeKit-enabled version of its door lock, while Kwikset debuted an Internet gateway for its Kevo Bluetooth lock.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/4aae104b/sc/15/l/0Lappleinsider0N0Carticles0C150C10A0C140Caugust0Esmart0Elock0Edebuts0Eapple0Ehomekit0Eenabled0Ehardware0Ekwikset0Eunveils0Ekevo0Eplus0Einternet0Econnected0Ebridge/story01.htm

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Apple offers rare look inside secret Apple Watch health and fitness testing labs

In a new television segment aired on Friday, Apple offered an inside look at the previously secret health and fitness testing labs for the Apple Watch, hidden inside of a rather plain looking warehouse.



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Full Tim Cook interview with Charlie Rose available to stream online

After the second segment of a two-part Charlie Rose interview with Apple CEO Tim Cook aired on Monday, full versions of both are now available for streaming online.



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Full scale segment of Apple's Campus 2 'spaceship' facade revealed in photos

A pair of photos published to the Web on Friday claim to show an assembled full-size segment of the glass and steel facade bound for Apple’s Campus 2 “spaceship” building in Cupertino, including the prominent triangular vents that will allow fresh air to flow through the structure.



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Apple CEO Tim Cook 'outed' as gay by CNBC co-achor

In a live TV segment of CNBC’s “Squawk on the Street” on Friday, co-anchor Simon Hobbs caused a kerfuffle when he inadvertently “outed” Apple CEO Tim Cook as being openly gay.



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