Pipedrive, a CRM manager that targets the end-user salesperson, has raised $17 million in a round of Series B funding from an investor group led by Atomico. Two of the company’s original investors, Bessemer Venture Partners and Rembrandt Ventures, participated in the new round as well. Pipedrive intends to use the funding to accelerate product development, hire additional staff, increase investment in infrastructure, and grow its ecosystem of partners. It will tap Atomico’s expertise in helping companies grow on a global scale.
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