Harlequin Romances Customers


I recently read a user story about how Harlequin — a publisher of romance novels — keeps its customers loyal. It has embraced several ideas that work really well, including emphasizing a consciousness of customer loyalty, keeping things simple, and focusing on personalizing relationships and engagement. Consciousness is relatively easy, but someone high on the org chart has to be willing to say, “This is important.” In the customer realm, being conscious of working to maintain relationships is about as important as it gets.

The original article can be found here: http://www.ecommercetimes.com/story/83869.html?rss=1

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Amazon bends in Hachette dispute, floats deal with authors to resume book sales

More than a month after interrupting sales of books from major publisher Hachette in a dispute over e-book pricing, Amazon has proposed a temporary arrangement in which it would return sales to normal and funnel 100 percent of the revenue directly to authors until the two parties reach an agreement.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/3c4c5f5b/sc/36/l/0Lappleinsider0N0Carticles0C140C0A70C0A80Camazon0Ebends0Ein0Ehachette0Edispute0Efloats0Edeal0Ewith0Eauthors0Eto0Eresume0Ebook0Esales/story01.htm

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EA begins huge iOS sale, Microsoft tweaks Skype with new version

Massive game publisher Electronic Arts has put nearly its entire iOS library on sale — including blockbuster titles like Mirror’s Edge and Need for Speed?– while Microsoft’s Skype issued a maintenance update for its recently revamped VoIP app.



The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/3badacce/sc/15/l/0Lappleinsider0N0Carticles0C140C0A60C190Cea0Ebegins0Ehuge0Eios0Esale0Emicrosoft0Etweaks0Eskype0Ewith0Enew0Eversion/story01.htm

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