The 4 Fundamental Attributes of Customer Loyalty, Part 2


Lots of CRM vendors talk about personalization, but their idea of how to do it leaves much to be desired. They address personalization very late, using a just-in-time approach to accessing customer data to support a sales or service encounter in the moment. This certainly is important, and it achieves the goal of personalizing the encounter by producing a catalog of data points, including the customer’s history, demographics, and other relevant information that a customer-facing employee can use.

The original article can be found here: http://www.ecommercetimes.com/story/83700.html?rss=1

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Apple Pay dominates merchant mindshare for contactless payments, survey finds

Article Image A new poll of merchant processing partners has found that Apple Pay is by far the most desired tap-to-pay method, easily exceeding demand for rival services like Android Pay, PayPal and Samsung Pay.

The original article can be found here: http://appleinsider.com.feedsportal.com/c/33975/f/616168/s/4dfbb7bc/sc/28/l/0Lappleinsider0N0Carticles0C160C0A30C0A20Capple0Epay0Edominates0Emerchant0Emindshare0Efor0Econtactless0Epayments0Esurvey0Efinds/story01.htm

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