Content Analytics' VP Kenji Gjovig: Chum in the Water


Content management is all about making sure that a product item page “has all of the information that a customer needs to buy an item or have a good experience with it afterwards,” said Kenji Gjovig, VP of partnerships and business development at Content Analytics. “What goes into content management varies between retailers. A content management system has the ability to set up new items, post images and video, and create a robust title and detailed item description. Ratings and reviews are really important.”

The original article can be found here: http://www.ecommercetimes.com/story/84957.html?rss=1

Powered by WPeMatico

Amazon planning free, ad-supported video streaming service, report says

Alongside the growing amount of original content, signing up for one or more streaming video subscription services such as Netflix or Prime Video comes with the added bonus of no ads.

The original article can be found here: http://www.foxnews.com/tech/2017/11/13/amazon-planning-free-ad-supported-video-streaming-service-report-says.html

Powered by WPeMatico

Facebook: Up to 126 million people saw Russian-backed content

Facebook Inc. estimates that about 126 million people may have seen content posted by Russian-backed accounts over more than two years that sought to disrupt American society, the social-media giant plans to tell congressional investigators Tuesday, according to a prepared copy of the remarks obtained by The Wall Street Journal.

The original article can be found here: http://www.foxnews.com/tech/2017/10/30/facebook-up-to-126-million-people-saw-russian-backed-content.html

Powered by WPeMatico

7 Tips for Highly Effective Content Marketing


Content marketing, which bridges the divide between marketing and storytelling, is vital to attracting and keeping e-commerce customers. “Content marketing is the practice of sharing information your target audience will find helpful and valuable with the intention of creating a profitable customer relationship,” said Ardath Albee, CEO of Marketing Interactions. Sharing valuable information is at the heart of content marketing, which isn’t so much about selling products as it is about building trust.

The original article can be found here: http://www.ecommercetimes.com/story/84904.html?rss=1

Powered by WPeMatico

Apple readies $1B war chest for Hollywood programming

Apple Inc. has set a budget of roughly $1 billion to procure and produce original content over the next year, according to people familiar with the matter—a sign of how serious the iPhone maker is about making a splash in Hollywood.

The original article can be found here: http://www.foxnews.com/tech/2017/08/16/apple-readies-1b-war-chest-for-hollywood-programming.html

Powered by WPeMatico

Facebook to Launch Paywall in Response to Publisher Pushback


Facebook last week confirmed its plan to launch a paywall for content providers, a move that could ease longstanding tensions with traditional publishers who objected to giving away their print stories for free. Campbell Brown, former CNN and NBC News journalist and current head of Facebook’s news partnerships unit, announced the plan at a New York digital media forum, outlining the company’s strategy for monetizing the news content that drives so much of the user engagement on the site.

The original article can be found here: http://www.ecommercetimes.com/story/84699.html?rss=1

Powered by WPeMatico

YouTube redirecting potential Isis recruits to anti-terrorist content

The platform will redirect people searching for violent extremist content to videos that confront and discredit extremist messaging and mythology.

The original article can be found here: http://www.foxnews.com/tech/2017/07/21/youtube-redirecting-potential-isis-recruits-to-anti-terrorist-content.html

Powered by WPeMatico

The 3 Crucial Stages of an Effective Content Marketing Strategy


There are three key stages of implementing a content-based lead generation strategy — content development, targeting and prospect nurturing — that marketers should take into account. However, they often focus on one stage more than the others, missing out on opportunities for optimization.
That is one of the findings of a study released Tuesday by NetLine, a B2B content syndication lead generation network that processes more than 700 thousand leads monthly across 300 industry sectors.

The original article can be found here: http://www.ecommercetimes.com/story/84666.html?rss=1

Powered by WPeMatico

Research suggests glasses-free 3D videos could be coming soon to home TVs

Hardware for glasses-free TV already exists, but a new AI program will create more compatible content through software conversion. New research converts existing 3D content to a format compatible with glasses-free 3D TVs.

The original article can be found here: http://www.foxnews.com/tech/2017/07/12/research-suggests-glasses-free-3d-videos-could-be-coming-soon-to-home-tvs.html

Powered by WPeMatico

Facebook's Original Programming Plans Take Shape


Facebook last week signed agreements with several content firms — among them Vox, Buzzfeed, ATTN and Group Nine Media, according to reports. The deals are widely viewed as part of the company’s strategy to attract millennials to its live-streaming Web content. Facebook will offer multi-tiered programming, according to a report that cited sources familiar with the plans. The service is expected to include Facebook’s own scripted original shows, which will run up to 30 minutes, as well other companies’ shorter videos, running up to 10 minutes.

The original article can be found here: http://www.ecommercetimes.com/story/84571.html?rss=1

Powered by WPeMatico

YouTube revamps Restricted Mode feature that sparked outrage over LGBT content

YouTube has made changes to its Restricted Mode, which is designed to hide objectionable content, after the feature sparked intense criticism of the video sharing service.

The original article can be found here: http://www.foxnews.com/tech/2017/04/21/youtube-revamps-restricted-mode-feature-that-sparked-outrage-over-lgbt-content.html

Powered by WPeMatico

Facebook launches review of video content after horrific Cleveland killing

Facebook says that it will launch a review of its video content after horrific footage showing the killing of an elderly man was posted on the social network Sunday.

The original article can be found here: http://www.foxnews.com/tech/2017/04/19/facebook-launches-review-video-content-after-horrific-cleveland-killing.html

Powered by WPeMatico

Following YouTube gaffe, AT&T, Verizon may pull most of their ads from Google

After their ads appeared next to extremist content on YouTube, telecom companies AT&T and Verizon said they were going to pull their ads from the video site. But the fallout may go further than just YouTube.

The original article can be found here: http://www.foxnews.com/tech/2017/03/23/following-youtube-gaffe-at-t-verizon-may-pull-most-their-ads-from-google.html

Powered by WPeMatico

Google unveils super-resolution ‘zoom-and-enhance’ tech

Enhance Google

Not content with traditional methods of increasing the detail in blurry images, Google researchers have invented a way to add detail by borrowing from other, similar images.

The post Google unveils super-resolution ‘zoom-and-enhance’ tech appeared first on ExtremeTech.

The original article can be found here: https://www.extremetech.com/extreme/244105-google-unveils-super-resolution-tech-enhances-works?source=Computing

Powered by WPeMatico