Vista Print

Our advertising materials arrived the other day! We make use of VistaPrint printing services and made out.

VistaPrint is always sending out free offers to its members. You can get tons of high quality printing for free! After doing the math, in the end, it seems to work out that we were essentially able to get everything buy one get one free. So we ordered tons of materials - letterhead, postcards, business cards, magnets, etc. This photo is of some of the magnets we ordered - we got all of them for "free"!

Well, long story short, when it all arrived, we went crazy! We ended up posting tons of postcards, a slew of business cards, and a bunch of brochures all over the Ohio State campus. We hit pretty much every bulletin board we could find. This probably outdid our mass direct mailing campaign we did in January to hand selected potential customers.

This week we mailed out hundreds and hundreds of letters and hundreds and hundreds of postcards to potential customers. We hand selected small businesses around the Columbus area to whom we wanted to provide website design and hosting services.

We usually order our printed materials through VistaPrint because of their high quality, fast turn around, and you can always count on them having free offers. So we ordered a bunch of letterhead and postcards, both buy one get one free style.

After hand signing, folding, and putting all of the letters into the envelopes; applying all of the address and return address labels to the envelopes; and applying postage to all of the pieces, we delivered a huge stack of mail to the post office and hope for the little ROI (about 1%) that direct mail offers.